OpenUp: Vauth-Sagel proclaims the new openness
Vauth-Sagel presents itself in Cologne with a multidimensional motto
"OpenUp" is the trade fair slogan accompanying the appearance of Vauth-Sagel at interzum 2019. The challenge to open up has many dimensions: it affects the products as well as corporate culture, global living trends and use of space – and it is also an invitation to all visitors, partners and customers to become active themselves.
Those who are familiar with the interzum story of Vauth-Sagel will understand the change at first glance. From 21 to 24 May, Vauth-Sagel will present itself at the world's leading trade fair in Cologne with a completely new trade fair concept. The system component manufacturer is governed by a new openness. "Our brand relaunch in 2017 was already marked by the basic knowledge that the world is changing," says Claus Sagel, Managing Director of Vauth-Sagel. "We set off two years ago to go along with this transformation. We have opened up to a new image, to new markets, to new technologies, to our customers. OpenUp is now the next logical step on this path. "
System solutions for all areas of home living
The living areas flow into each other in an open architecture. The trade fair appearance provides a perfect ambience for bringing products that otherwise tend to work in the background onto the stage and into focus. For the first time Vauth-Sagel will show solutions for all areas of living: kitchen, housekeeping, bathroom, sleeping – and just living. There is potential everywhere for the efficient space solutions that comprise the Vauth-Sagel portfolio.
Experience OpenUp multidimensionally
The products show another dimension of the fair motto. OpenUp has to be taken literally: you open a door and immediately see how elegant and efficient the design solutions from Vauth-Sagel open up spaces and thus create space – often even where you would not even suspect it. There will be some interesting novelties to be experienced at interzum 2019 – especially in the areas of living, bathing and sleeping.
But OpenUp is more than just an apt description of the different dimensions of the trade fair appearance – OpenUp is also an invitation to everyone who has an eye on the future of living. Visitors, partners, customers are invited to become active themselves. The family business invites you to relive the space with Vauth-Sagel products. Visitors are taken along and the latest trends are revealed. Together with Vauth-Sagel, the boundaries between living areas are overcome and the future of living is shaped.
Vauth-Sagel at the interzum 2019 in hall 7.1, booth C020
The new openness – it will be a central starting point at this year's interzum. You can experience the exhibition of Vauth-Sagel in Hall 7.1, Stand C020, from 9 am until deep into the night.