Advantage Plus by Berenson undergoes total refresh

Berenson’s value line, Advantage Plus by Berenson, is undergoing a total refresh. This will include the introduction of new designs as well as the addition of trending finishes to current parts. Existing parts in the program have been moved around to create 12 new collections. Berenson is rolling out this refresh in two phases with the release of seven collections initially and a full launch of the program at KBIS 2020. 

“One of the simplest things someone can do to bring new life to their kitchen or bath is update their cabinet hardware,” said Melanie Busch, Marketing Director at Berenson. “We’re making it easier for anyone to bring new flair to their home by providing a wide range of hardware designs and finishes at affordable pricing.”

Collection names now indicate whether the style of parts in a collection are transitional, traditional or contemporary. Featured in this update are edge pulls and a new finish, Champagne.

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Blum Officer Named CFO of the Year

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